AZ ‘kids’ run rings around Real Madrid: ‘We do things differently from Ajax’

AZ is continuously trying to learn from other organisations. “And not only from Real Madrid, but also from Go Ahead Eagles, for example. We look at other sports and successful companies as well.”

“For example, we work with Brainsfirst. Before kids come in, we want to see what the brain looks like. This company also does the assessments before air traffic controllers are hired,” Paul Brandenburg, head of the academy, says.